Privacy Policy

Effective Date: May 1, 2025 | Last Updated: May 1, 2025

3rd Unicorn (“we,” “us,” or “our”) operates the website https://3rdunicorn.com (the “Site”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or engage our digital marketing services. Please read this policy carefully. If you disagree with its terms, please discontinue use of the Site.

1. Information We Collect

1.1 Information You Provide Directly

When you fill out contact forms, request a consultation, or communicate with us, we may collect:

Full name and job title
Email address and phone number
Company name and website URL
Budget range and project details
Any other information you choose to provide

1.2 Information Collected Automatically

When you visit our Site, we automatically collect certain technical data, including:

IP address and approximate geographic location
Browser type and version
Operating system
Pages visited and time spent on each page
Referring URL (the page that linked you to our Site)
Date and time of your visit
Device type (desktop, tablet, mobile)

1.3 Cookies and Tracking Technologies

We use cookies, pixel tags, and similar tracking technologies to enhance your browsing experience and analyse Site performance. See Section 4 for full details.

2. How We Use Your Information

We use the information we collect for the following purposes:

To respond to enquiries — We use contact form submissions to respond to your questions and service requests.
To deliver services — If you engage us, your information is used to manage your account and deliver agreed-upon services.
To improve the Site — Analytics data helps us understand how visitors use the Site so we can improve its performance and content.
To send communications — With your consent, we may send marketing emails, newsletters, or updates about our services. You can unsubscribe at any time.
To comply with legal obligations — We may process your data when required by applicable law.
To protect our business — We may use your data to detect and prevent fraud or other harmful activities.

3. Google Analytics 4

Our Site uses Google Analytics 4 (GA4), a web analytics service provided by Google LLC (“Google”). GA4 uses cookies and similar technologies to collect and analyse information about Site usage and to report on website activities.

GA4 collects data such as:

Session duration and pages viewed per session
Traffic source (organic search, referral, direct, social)
User engagement events (clicks, scroll depth, form interactions)
Demographic and interest data (when enabled)
Conversion events

This data is transmitted to and stored on Google’s servers. Google may use this data in accordance with its own Privacy Policy. We have enabled IP anonymisation within GA4, which means Google will truncate your IP address before storage.

You can opt out of Google Analytics tracking by:

Installing the Google Analytics Opt-out Browser Add-on
Adjusting your browser settings to block cookies
Using our cookie consent manager (if available on the Site)

4. Cookies Policy

Cookies are small text files stored on your device when you visit websites. We use the following types of cookies:

Essential Cookies

These cookies are strictly necessary for the Site to function properly. They enable core features such as security, session management, and form submissions. You cannot opt out of these cookies.

Analytics Cookies

These cookies (including GA4 cookies) help us understand how visitors interact with our Site. All data is aggregated and anonymous. You can opt out via the Google Analytics Opt-out tool.

Marketing Cookies

If we run paid advertising campaigns (e.g. Google Ads, Facebook Pixel), these cookies may be placed to track conversions and enable retargeting. They are only active if you have given consent.

Preference Cookies

These cookies remember your preferences (such as language or display settings) to personalise your experience.

You can manage or disable cookies at any time through your browser settings. Note that disabling certain cookies may affect the functionality of the Site.

5. Third-Party Services

We may share your information with select third parties who assist in operating our Site and delivering our services:

Google LLC — Analytics (GA4), Ads, and Workspace tools. Google Privacy Policy
Meta Platforms (Facebook/Instagram) — Social media marketing and advertising pixels (when applicable).
Hosting Providers — Our web hosting provider has access to server logs which may contain IP addresses.
Email Service Providers — Used to send transactional and marketing emails.
CRM and Project Management Tools — Used internally to manage client relationships and projects.

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. All third-party providers are required to maintain appropriate security standards and to use your information only for the purpose of providing services to us.

6. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Contact form submissions: up to 2 years unless you request earlier deletion
Client service data: for the duration of the engagement plus 5 years
Analytics data: as per Google Analytics retention settings (default 14 months)

7. Your Rights (GDPR-Aware)

Depending on your location, you may have the following rights regarding your personal data:

Right of Access — You can request a copy of the personal data we hold about you.
Right to Rectification — You can request correction of inaccurate or incomplete data.
Right to Erasure (“Right to be Forgotten”) — You can request deletion of your personal data, subject to certain exceptions.
Right to Restrict Processing — You can ask us to limit how we use your data.
Right to Data Portability — You can request your data in a structured, machine-readable format.
Right to Object — You can object to processing based on legitimate interests or for direct marketing.
Right to Withdraw Consent — Where processing is based on consent, you can withdraw it at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These include SSL/TLS encryption, access controls, and regular security reviews. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

9. Children’s Privacy

Our Site and services are not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please contact us immediately and we will take steps to delete it.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will post the updated policy on this page with a revised “Last Updated” date. We encourage you to review this page periodically.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out:

3rd Unicorn
Holding No 783/01, Ishibpur, Nakla, Sherpur, Bangladesh
Email: [email protected]
Website: https://3rdunicorn.com